Thanks to the imaginative mind of entrepreneur Lauren Uhrin, you and your significant other have a unique option for milestone relationship dates — or for simply turning an everyday meal into something spectacular.
Uhrin is the visionary behind Wildflower Picnics and Events, a business that specializes in providing all of the necessities for a memorable picnic for two (or more, if the occasion calls for it).
A resident of Brighton, Uhrin (who also works as a real estate consultant for Social House Group) has dazzled her client base by setting up all of the down-to-the-smallest-detail accessories required for a picturesque outdoor picnic — everything from tables, pillows, place mats and dining ware.
Creating a niche
“A lot of the guys who’ve booked picnics love this because they don’t have to think about any of the details — I provide everything,” said Uhrin. “And the girls are obsessed with it because it’s romantic and the set-up is beautiful.”
While intimate picnic-planning businesses are somewhat abundant in southern states due to year-round warmth, they’re relatively rare in the north — a void Uhrin is filling with satisfying results.
“I’ve always loved planning — for social events with friends and family — and thought offering a service with a picnic theme that offered an elegant set-up for special occasions would be a good idea,” Uhrin said. “My clients’ feedback has been amazing.
“What I offer is more intimate and unique than simply going out to dinner for an anniversary or special occasion. It’s that uniqueness that makes it memorable.”
Uhrin said a good percentage of her bookings have been surprise events, which adds to the special events’ allure.
“Whoever books the event can choose the venue, although if they ask me for my opinion, I suggest a location like McClumpha Park in Plymouth,” she said. “There’s an area next to the pond near a wooded area that is private and perfect for a picnic.
“I’ll show up, set everything up and greet the couple. Then I’ll leave and come back two hours later to clean everything up.”
Uhrin said whomever books the picnic usually has the food delivered; however, she said she is open to to picking up the food and bringing it to the picnic site for the couple.
A popular time for Wildflower picnics is early evening, just before the sun sets.
“I’m offering indoor picnics for the winter months, too,” Uhrin said. “I’m thinking something cozy, in front of a fire, with a Christmas theme,” she said.
A first-class innovator, Uhrin already has plans for expanding her offerings when she kicks off her second year of the business in 2024.
“Ideally, I’d like to be able to offer the service to larger groups — say for kids’ birthday parties, baby or wedding showers, family reunions … events like that,” she said. “The most we can accommodate now is six — say if a group of ladies want to have a get-together.”
You can also call or text Uhrin at 734-233-7785.
Ed Wright can be reached at 734-664-4657 or firstname.lastname@example.org.